Combining natural ingredients and the latest technology in ingredients engineering, such as our exclusive Cationic Infusion Technology™, KERARGANIC brand has been gaining recognition worldwide both by hairdressers and their clients, being exported to over 20 countries.

KERARGANIC ® products contain both hydrolyzed and quaternized keratin protein, Argan oil grown in Morocco, the finest natural extracts and an array of essential amino- and fatty- acids, and vitamins carefully formulated to repair and beautify the most resistant hair.

Starting with our line of Argan oil infused Formaldehyde-Free keratin treatment and post-treatment products in 2009, KERARGANIC® has grown to include shampoos, repair and color enhancing conditioners and masks, oils, scalp care, and styling aids products…many more in the pipeline.

KERARGANIC ® is a registered brand of Beleza Pura, LLC, of Miami, FL., an innovator in professional keratin-based natural extracts hair and scalp therapy products.

Beleza Pura means pure beauty, and we work hard to design products that will make you feel that way, because your hair deserves to be pampered.

our mission is To develop the best hair products in the market so that you can have the most glorious hair in the world.